Mobile games at the Olympics?
Want to own an Olympic medal? Become a pro at Tic Tac Bow or Tennis Clash.
Hi brewer, let's switch it up. Let's try something new today and condense the noise in the industry to 2 minutes of read time. Without further ado, here's what happened today in mobile gaming!
IOC officially announced the Olympic Esports series 2023 featuring 9 sports with 2 games exclusive to mobile. Qualification rounds begin today - more in the Olympics' official press release.
Recently in the news to create KAI, Kwalee is now betting on Hybrid Casual games after feeling the brunt of higher CPIs and lower ECPMs affecting monetizing Hyper Casual games. Their press release quotes, "Hyper Casual Isn't Dead - It's Just Overworked".
Final Fantasy franchise owner Square Enix is set to merge its game development subsidiaries Luminous Productions and Square Enix to bolster its HD game development capabilities. Read more in their press release.
MOBA leader League of Legends: Wild Rift releases a new patch with new characters, skins and a change of tanks! Who doesn't love tanks?
Pre-registrations open for Wars of Prasia, by South Korean Virtual worlds leader Nexon on Play Store and Apple App Store in the Korean market.
NBCUniversal, Dreamworks Animation, and Charisma.ai all come together to develop The Mama Luna's Cat Rescue app inspired by kitties in Puss in Boots.
Tripledot, the UK-based mobile developer, beats 999 businesses and tops The Financial Times's fastest-growing European companies list.
Netease diversifies into Japanese culture-influenced games by investing in Studio Flare, set up by Toshinori Aoki and Toshimichi Mori.
Low Code game building platform Yahaha Studios creates 80 games in 24 hours in Global Game Jam (GGJ)—more in their press release.
Game Connection 2023 is coming up soon in San Francisco on 20-21st March.
Until next time
Thank you for making it to the end of the newsletter. If you liked it, remember to share it on your socials and support us on LinkedIn.